Tips for choosing cosmetic jar packaging that brand owners ...
Nov. 27, 2024
Tips for choosing cosmetic jar packaging that brand owners ...
Tips for choosing cosmetic jar packaging that brand owners need to pay attention
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Attract consumers with different types of jar packaging
Selection of jar packaging is very important because the packaging is the first thing that customers see. If the packaging is elegant and interesting, it can attract consumers to turn and look at the product. This makes many brand owners consider packaging marketing that communicates something to the consumer. For example, some types of packaging convey the luxury and class of the product brand. On the other hand, some types of packaging try to indicate the classics of the product. There are also some types of packaging that convey the beauty of inexpensive cosmetics. These are to capture another group of customers. When choosing a packaging, the brand owner must consider which group of customers they will attract. In addition, they must look at the appropriateness in the price of cosmetics as well. If the price of cosmetics is high, the products packaging should look luxurious and classy in order to properly interest consumers.
Basic jar packaging
Basic jar packaging is a packaging in the early days when cosmetics started being sold in Thailand. It is a regular jar packaging found in the cosmetic market. Even if it looks classic, brand owners should consider carefully because it is difficult to use. To use this kind of packaging, you have to gently use your fingers to rub the cream in the jar. However, it becomes popular if the products price is not very high. This kind of jar can be considered good for packing cream. Especially, the cream acts as a classic cosmetic jar which is a packaging consumers like. Therefore, brand owners should overlook it.
Airtight cosmetic packaging is the most convenient version of the cream packaging. Moreover, it impresses consumers very much, causing consumers to overlook the jar packaging. Because this form of packaging can meet the needs of most users. It has the advantage of being able to suck up the entire jar of cream. Makes cream users can use the cream worthwhile. Brand owners should look for a manufacturer that produces cosmetics with airtight jar packaging to support the brands owner. The airtight jar will be able to attract the attention of consumers. Also, it will make the sales of the brand better.
Packaging for powder should be a packaging that looks like a cartridge. It can be activated easily and the cartridge must have the same durability as the jar packaging. If the cartridge lacks durability, it will be a problem for future use for consumers and may cause negative reviews on the Pantip website. It will hinder the brands sales in the future. Therefore, it is something brand owners should be very aware of. For the image of nice packaging, brand owners should look for cosmetic manufacturers with durable powder cartridges to impress consumers.
For new age packaging for powder, there are two characteristics of powder used to meet more consumers needs. The size of the jar packaging has also evolved to find an airtight jar. Powder cartridges need to be developed as well which is officially called the cushion cartridge. Entrepreneurs should look for a cosmetic manufacturer that has a cartridge like this to support the operator. It would be beneficial for long-term business.
Brand owners should know packaging used for the cream that there is not just jar packaging. However, there is also another type of packaging that is used to contain the cream. This type of packaging may be a topical cream for under the eyes or a very expensive cream which is packed in a cartridge only. The brand owner should look for a cosmetic manufacturer that specializes in packaging for particular cream. To learn what kind of packaging should be used, you can consult us. We specialize in cosmetic production and choosing the right packaging. We are Pure Derma Laboratories Manufacturer which has many packaging. Moreover, we can choose the right packaging for cream appropriately and make consumers more impressed with the brands cream.
Size of the jar packaging
Nowadays, there are many different sizes of creams available in cosmetic stores. This makes the jar packaging need to be more versatile in size to support the needs of consumers and the market. As a result, there are currently packaging that are chasing price and size. Brand owners, therefore, have to look for cream manufacturers that offer the same packaging in different sizes for convenience and variety of brands. For example, there should be a jar of cream 10 grams, 5 grams, 100 grams, etc., because it will make it easier for brand owners to organize promotions.
Various sizes of cartridges of cosmetics, whether powder or cream packed in a cartridge. There are also various sizes as well as jar packaging. The advantage of having multiple sizes is that brand owners can increase the price in small portion sizes and can reduce the price of the packaging that is packed in large quantities. This gives a competitive advantage because consumers will be interested in buying the size that divides the average and is cheaper. This makes it easier to sell 20 grams of cream cartridges than 5 grams, etc.
Techniques for choosing jar packaging
Choosing the packaging, whether it is cream or powder, should concern about a package that is suitable for the extract and the price of the product. You should consider what kind of jar packaging is suitable for the brand owners cream. This may require consulting with an expert cream manufacturer for the competitive advantage of the brands market. If you do not know who to consult, come and consult with our cream manufacturer. We are the cream manufacturer, Pure Derma Laboratories. You can message us on a Facebook page called Pure Derima Laboratories : Manufacturing Creams and Cosmetics so that brand owners can get the best cosmetic jars to impress consumers.
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Cosmetic Jar Compatibility Selection & Why ...
Do you ever find yourself drowning in the huge selections of cosmetic jars and beauty containers not knowing which one will work with the formulation you have created? Let's take a look at them and put them into categories.
Glass Containers - They are non-porous and will be safe to hold pretty much any ingredient. The challenge is that it's usually more expensive and requires more consideration in packaging so it does not break during shipping.
Aluminum Containers - They are safe for "pure" essential oils. However, be sure to use the type of container that is paired with an air tight cap.
Plastic Containers - They come in a wide range of prices and some are rather inexpensive which is great to house samples for promotion purpose. They are also the most commonly used beauty containers within the health and beauty industry.
Polystyrene (PS) - It has excellent clarity and stiffness. It also has a great price point. Perfect for dry products such as eye shadow, glitter, spice and so on. With it being stiff, the impact resistance will be less. Most importantly, it will not hold any formulation that contains oil. The oil in the product will attack the polystyrene and breaking it down. This incompatibility situation is most commonly described by users as "my cosmetic jars cracked!" Click here for an examples of PS cosmetic jars.
Polypropylene (PP) - It has the ability to withstand higher temperature during the filling process as well as stem sterilization. It has a better tolerance of chemical resistance therefore it can house a wider variety of ingredients than the polystyrene jars. The down side on this type of jar is the ability to handle extreme cold temperature. Click here for an example of PP cosmetic jars.
Polyethylene Terephthalate (PET) - It has excellent tolerance to formulations that contains alcohol and essential oil. However, it does not provide resistance to high temperature applications such as filling process or sterilization. Click here for an example of PET cosmetic jars.
For every single project you are planning, it's important to always perform proper fitness test prior to production to ensure success in the process. For this reason, Beauty Makeup Supply offers each one of the jars with a trial lot of 5's so you can perform the fitness test without having to invest a large sum of money just for testing purpose. Once the fitness test is concluded, the final selection to the type of jars can then be determined.
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